www.ppmedia.co.za
20 | July
BILLBOARD ADVERTISING RATES
OOH BILLBOARD PRICING IN SA
Billboards are located on all the main arterals throughout South Africa. Although the majority of commuters notice these large structures, the pricing is generally an unknown subject.
Billboards range from R15 000 through R350 000 a month depending on various factors. There are various factors that will influence the price of your billlboards.
Street Pole Advertising comes in significantly cheaper than billboards.
FACTORS THAT INFLUENCE PRICE
Location plays a crucial role in pricing as specific areas in South Africa have a higher demand or less supply.
Duration will influence the pricing of a billboard as the longer a campaign is the more room sales team have to discount.
Quantity of sites booked in a campaign will also offer further room for discounts as vacancies on sites are not an ideal situation for a billboard owner.
