Selecting The Right Size Billboard
Choosing the right billboard for your campaign is crucial and with the different sizing options available it can get overwhelming. Below we have broken down the most commonly used options for billboards in South Africa. Billboard structures are strategically located along main arterials throughout South Africa. The average consumers automatically assumes that billboards are limited […]
Tracking The OOH Advertising Pulse
The outdoor advertising industry is constantly advancing with the times. Combining the digital flare in the outdoor advertising world is a relatively new phenomenon to reach South Africa. The practical issue any billboard salesman is tasked with would be producing sufficient data which motivates client for further spend. For some reason insecurity has been ingrained […]
